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Search Network

A group of search-related websites or applications where ads can appear.

Description

In digital marketing, the Search Network refers to a collection of search engines and websites that display advertisements based on user search queries. When a user types a keyword into a search engine, ads related to that keyword can appear alongside the search results. This network includes major search engines like Google, Bing, and their partner sites. The primary objective is to reach potential customers at the moment they are actively looking for information or products, making it a highly effective way to drive targeted traffic to a website. The Search Network is ideal for advertisers aiming to attract users who are already showing intent through their search behaviors.

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Additional Information

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